It was an exciting evening for the British
music at the Brit Awards 2012. Unique Client Solutions watched the ceremony and
the controversy that came with it.
Unique Client Solutions were pleased to see
Adele and Ed Sheeran take away awards for British Female and Male Solo Artist
on Tuesday evening. They beat nominees Jessie J, Professor Green and Florence
and The Machine. It was a real celebration of British music which has been going
from strength to strength over the last 12 months.
The awards ceremony, held at the O2 Arena,
was phenomenal with some fantastic acts keeping the audience entertained in
between the awards. It’s become a bit of a habit that awards ceremonies have
some controversy. This year it was star of the night Adele, who made an
inappropriate hand gesture after being
cut off during her acceptance speech by James Cordon. The host of the evening
cut her sort to introduce the next act Blur, who have also recently announced they
will be performing at the Olympics this year.
Unique Client Solutions were delighted to see
Adele receive an award after her surgery last November, nevertheless they were
shocked at her gesture on the night. “Adele showed herself to be feisty at the
Brit awards, we are just wondering if we will see more of this attitude in her
music” said the director of Unique Client Solutions, Simon King.
Unique Client Solutions were rooting for
nominees One Direction and Rihanna on Tuesday evening. One Direction did
exceptionally well to win Best British Single after their success off the back
of talent show The X Factor. “One Direction were our favourites in X Factor, so
we really wanted them to win a Brit Award” Mr King continued.
Unique Client Solutions enjoy the competitive
edge in the music business; they believe awards ceremonies are perfect to allow
the artists to celebrate their success and also allow their fans to celebrate
it with them. With the final major awards ceremony of the season, The Oscars, set
to kick of on Sunday it looks set to be another late night for the customer
acquisitions company.